EDDM without a single trip to the Post Office.
You never bundle it, haul it, or stand in line. We print it, bundle it by carrier route, and deliver it pre-verified to the dock — and unlike EDDM Retail, there is no 5,000-per-ZIP daily cap on how much you can send.
What Every Door Direct Mail is
EDDM is a USPS saturation-mail program that delivers a printed piece to every address along the carrier routes you choose — no mailing list, no names, no addresses required. You pick neighborhoods on a map by ZIP code and carrier route, print enough pieces to cover them, and the letter carrier drops one at every door.
Instead of mailing to a list of people, EDDM mails to a geography. Because you are covering whole routes, your print quantity is set by the routes you select rather than by a list you buy. It is the simplest and lowest-cost way to blanket a local area with a printed message — which is why it works so well for restaurants, retailers, real estate agents, home-services businesses, and anyone whose customers are simply "everyone nearby."
Get an EDDM Quote →
EDDM Retail vs. EDDM through a Mail Service Provider
The difference stops mattering at one neighborhood and starts mattering everywhere above that.
EDDM Retail — the DIY path
No mailing permit and no barcoding — but the work lands on you. You bundle the mail, fill out the forms, and carry it into the Post Office yourself, with a 200-piece minimum.
- Capped at 5,000 pieces per ZIP Code per day
- Pieces capped at 3.3 oz — no heavier mailers
- You handle the bundling, facing slips, forms, and drop-off
- Standing in line at the retail counter with heavy bundles of mail
- Entered locally — no entry or preparation discounts
- Fine for a single-neighborhood flyer
EDDM through us — the way to scale
Prepared and entered by a team that does this every day. Mail under our permit and account, or keep your own if you already hold one — either way you get Seamless Acceptance.
- No daily per-ZIP cap — saturate many ZIP codes at any volume
- You never see the inside of a Post Office — no line, no bundles to carry
- Bundled by carrier route with facing slips, here, by us
- Pieces up to 4 oz at the per-piece rate — heavier than Retail allows
- Seamless Acceptance — mail leaves pre-verified and already in the mailstream
- Delivered to the dock in back — already paid for, already accepted
- Entry and preparation discounts of up to 3¢ per piece, passed to you
- Permit, routes, printing, and mailing all handled here
How an EDDM campaign runs
Choose your carrier routes
We map the ZIP codes and USPS carrier routes that cover the area you want to blanket, and tell you exactly how many addresses each route adds — so quantity is a decision, not a surprise.
Design a piece that qualifies
EDDM mail must be printed in the larger 'flat' format — bigger than a standard letter. Through us your piece can weigh up to 4 oz at the simple per-piece rate, where EDDM Retail caps you at 3.3 oz. We design and print to USPS EDDM specification so the mailing earns the saturation rate.
Print the routes you selected
EDDM is saturation mail: you cover every address on each route, so the print quantity is driven by the routes rather than by a purchased list.
Bundle it by carrier route
EDDM has no address list, so the mail is bundled by carrier route with USPS facing slips — one bundle per route, labeled and ready for the carrier to pick up. We do that bundling here, so you never touch it.
Send it pre-verified, direct to the delivery point
We are a USPS Seamless Acceptance facility, so your mail is verified as it leaves our building and is already in the mailstream. It skips the BMEU entirely and goes to the delivery point closest to your recipients — already paid for, already accepted, delivered to the dock in back.
Is your mail vendor actually saving you money?
Plenty of printers will print your piece and hand it to the Post Office. That is not the same as being a mail service provider. Three questions worth asking businesses — and if the answers are vague, you are almost certainly overpaying on postage.
Are they capturing every entry and preparation discount?
USPS discounts mail that arrives well-prepared and close to its destination. The preparation looks different depending on what you're mailing — walk-sequence presort for addressed saturation mail, carrier-route bundles with facing slips for EDDM — but the principle is the same: the less work you leave the Postal Service, the less they charge. Destination entry, getting your mail to the delivery point nearest the recipients, moves the rate down again.
We are a USPS Seamless Acceptance facility, which is the part most printers can't claim. Mail leaving our building is already verified and in the mailstream, so it never has to stop at a BMEU to be accepted. It's delivered to the dock at the nearest delivery point — already paid for, already accepted — which means less handling by the Postal Service, less chance of damage to your piece, and less postage.
And you are not forced onto our account to get it. Mail under our permit, or keep your own if you already hold one — including a nonprofit authorization — and you still get Seamless Acceptance. Mail claimed under a permit normally has to be entered at the Post Office holding that permit; for us it does not. Your mail only goes to your permit office if pieces are actually being delivered there.
Every vendor passes postage through at cost — that part is table stakes. The difference is how much of it gets discounted before the bill reaches you, and that comes down to preparation and entry.
Are they enrolling you in postal promotions?
Every year USPS runs promotions that take a further percentage off postage for mail with specific features. They are real money, and most mailers never claim them — because each one requires enrollment through the Business Customer Gateway before you mail, plus a mailpiece sample submitted for approval, inside a fixed window.
We track the calendar, register your campaigns, and design the piece to qualify. Open right now, as of September 2026:
- Integrated Technology — Up to 5% off for mail that connects to a digital experience — QR codes, AR, or personalized landing pages. Runs a flexible six-month window; registration is open through December 31, 2026.
- First-Class Mail Advertising — Up to 5% off advertising content sent in First-Class Mail. Runs September 1 through December 31, 2026.
- Continuous Contact — Up to 5% off follow-up mailings to the same addresses — the discount rewards campaigns that keep touching the same audience rather than mailing once. Runs through December 31, 2026.
Promotions change annually and windows close. Ask us what is open when you are ready to mail.
Are they optimizing how fast your mail goes out?
A discount is worth nothing if the campaign lands three weeks after your sale ends. Speed is a production decision and a postal decision at once: how quickly the piece gets printed and finished, and how far into the postal network it enters.
Because we print, finish, and mail in the same building, your job never sits waiting for a handoff between vendors. And because we're a Seamless Acceptance facility, your mail doesn't queue at a BMEU to be verified — it leaves here already in the mailstream and is delivered to the dock at the nearest delivery point, so the same decision that lowers your postage also gets the piece to the mailbox sooner. Nobody on your team spends an afternoon in a Post Office line. We plan campaigns backward from the in-home date you actually need.
When EDDM is the right tool — and when it isn't
EDDM is an excellent fit when you want to reach everyone in a defined local area, you do not need to reach specific named individuals, and your offer is broadly relevant — a grand opening, a menu, a seasonal promotion, a service area.
It is the wrong tool when you need to mail a specific list: past customers, a membership roster, a targeted prospect list, or households matching particular criteria. For those, targeted direct mail is the better choice, and it opens up automation and full-service postal discounts that saturation mail cannot use.
If you are not sure which fits, tell us the goal rather than the format. We will tell you honestly which one costs less to hit it.
Read the Full EDDM Guide →
EDDM questions, answered
What is EDDM (Every Door Direct Mail)?
EDDM is a USPS saturation-mail program that delivers your mailer to every address along the postal carrier routes you choose — without buying a mailing list or knowing any names or addresses. You pick routes on a map, print enough pieces to cover them, and the letter carrier delivers one to every door.
How much does EDDM cost per piece?
On USPS's current price list, commercial EDDM postage for a flat up to 4 oz runs from about 31 cents per piece entered at origin down to about 26 cents entered at the local delivery unit — roughly 5 cents per piece decided by where the mail enters the network. Postage is a passthrough either way, so you pay the USPS rate with no markup from us; every vendor does that, which is why the discounts are the number worth comparing. Printing is quoted separately based on size, paper, and quantity.
What is the difference between EDDM Retail and EDDM through a Mail Service Provider?
EDDM Retail is the do-it-yourself path: no permit and no barcodes, but you are capped at 5,000 pieces per ZIP Code per day, you bundle it and carry it to the Post Office counter yourself, and the mail is entered locally with no entry or preparation discounts. EDDM through a Mail Service Provider has no daily per-ZIP cap and runs under our permit or yours. We bundle it by carrier route with facing slips here, and because we are a USPS Seamless Acceptance facility the mail is verified as it leaves us and enters the mailstream immediately — no BMEU stop. It is delivered to the dock at the delivery point closest to your recipients, already paid for and already accepted. You never see the inside of a Post Office.
Do I have to mail under your permit, or can I use my own?
Either works. Most customers mail under our permit and account because it is one less thing to manage. But if you already hold your own USPS permit and postage account — including a nonprofit authorization — we can mail under yours instead, and you still get Seamless Acceptance. Normally mail claimed under a permit has to be entered at the Post Office where that permit is held; because we are a Seamless Acceptance facility, that is not a constraint. Your mail only goes to your permit office if pieces are actually being delivered there.
Is there a minimum or maximum quantity for EDDM?
EDDM Retail has a 200-piece minimum and a 5,000-piece-per-ZIP-per-day ceiling. Going through us as your Mail Service Provider removes that daily ceiling entirely, so a campaign can cover as many routes and ZIP codes as your area requires in a single mailing.
Do I need a mailing list for EDDM?
No. That is the main appeal — you saturate whole neighborhoods by carrier route instead of mailing to a list of names and addresses. If you need to reach specific people rather than everyone, targeted direct mail is the better fit and we quote that too.
What size does an EDDM mailer have to be?
EDDM pieces must be printed in the USPS 'flat' format — larger than a standard letter. On weight, the two paths differ: EDDM Retail caps you at 3.3 oz, while going through us as a Mail Service Provider lets your piece run up to 4 oz at the simple per-piece rate. Heavier pieces are possible beyond that, but above 4 oz USPS adds a per-pound charge on top of the per-piece price, so we will tell you where the sensible cutoff is for your budget. The larger flat format is a program requirement, and it also means the piece stands out in the mailbox rather than blending into letter mail.
Can EDDM be delivered faster?
Yes. We are a USPS Seamless Acceptance facility, so your mail is verified as it leaves our building and is already in the mailstream — it never has to stop at a BMEU to be accepted. From there it is delivered to the dock at the delivery point closest to your recipients — bundled by carrier route with facing slips, already paid for and already accepted. Skipping the upstream legs of the network and the acceptance step means it costs less in postage, gets handled less, and reaches mailboxes sooner.
Tell us the neighborhoods you want to blanket.
Give us the area and we'll map the carrier routes, tell you the exact address count, and quote printing and postage — within one business day.